October, 2008 Archives

30
Oct

October 08: Obsessive Referencing Disorder…

by Zoe Irwin in Diary, Diary: 2008, Hari's, Inspirations

After the close of the spring/summer shows I sprang into action to review all the looks and design my new collections, which I’ll soon be releasing to the press for Hari’s.

I’m creating a colour and seasonal look menu and have planned a shoot with an amazing beauty photographer that I work with at Grazia. All week I’ve been sitting in front of my Mac and printing off looks from all the shows and have spent days writing nail blogs and trend blogs…” My nail menu at Hari’s has proved really popular. I’m releasing five new nail looks and have been booking hand models, which is pretty hilarious because I’m used to asking girls to walk for me,  now my interest is purely focused on how elegant the model’s knuckles are! I’ve also been busy mixing colours to come up with nail tones exclusive to Hari’s.

I have just finished judging the Grazia Beauty Awards. I tested styling products by applying them to different sections of the hair and blow drying them into current trends. You can see the most amazing difference in textures and hold for each section, which has inspired me to use this as a training method in the salon.

FYI my legs have turned different colours because I’ve been testing self tan products – not a great look!

I recently flew to Helsinki with Anastasia to style her hair for a big music event. I gave her a chignon inspired by images on the walls of Hari’s…

This month I’ve discovered that I have ORD - a bit like OCD (obsessive compulsive disorder) but mine is obsessive reference disorder!

My new thing is to surround the team at Hari’s with creative images I’ve even installed a large board in the staffroom and set about photographing things that inspire me in London.

This month my favourite street is Bruton Street in W1. Matthew Williamson and Stella McCartney’s windows have re-inspired me on my mission to find the perfect font and discover how it can create a new brand image.

As a training exercise I sent my team out armed with a camera and asked them to shoot what they love in London. We then used their imagery as inspiration to create looks in the salon.

I’ve seen five films this week as part of the London Film Festival and have become obsessed by the hair of a famous Italian actress in a film called Perfect Day. I was so inspired that I’ve designed a new colour technique around it.

Have started writing a style book with a wonderful beauty writer so this month I’ve spent more time with my Mac than my scissors!

Yesterday I gave designer Jemima French (of Frost French fame) a cool bob with a haphazard fringe in exchange for her new season clothes. My new way of beating the credit crunch is to exchange cuts and colours for goods!

30
Oct

October 08: This month I’m loving…

by Zoe Irwin in Diary, This month I'm loving..., This month I'm loving: 2008

P.S This month I’m loving
* Hair wrapping as seen at Alberta Ferretti spring/summer 09… it’s gonna be big!
* Holey punky jumpers – goth up your look because it’s all about black. Most salons make you wear black – so embrace the goth trend!
* Tinting your eyebrows like Agyness Deyn (it updates a pale blond look)
* Online hair orders – it’s time to find those brushes and pins in Europe and the States and refresh your brush kit
* My men’s brogues with coloured tights

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